Benefits of Billboard Advertising
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Billboards are Always-On 24/7 and you can’t escape them!
Americans spend more time today than ever in their vehicles. Most Americans spend an average of over 15 hours per week in their cars. That’s a lot of driving time! Billboards are always on, 24/7 engaging consumers while they are in their vehicles as they go to work, school, events, appointments, church and more!
High Frequency Media
Frequency and repetition are key areas that outdoor advertising delivers better than other mediums. Educate consumers daily regarding the products and services your business offers.
New Technology & Flexibility
New Digital Billboard Technology allows advertisers to engage consumers with a variety of rotating creative messages to showcase business benefits, special promotions and an array of diversified products and services. We can help you build artwork to maximize consumer engagement and effectiveness!
Reach Consumers On-The-Go & Impulse Buying
Even today with online shopping, most Americans enjoy the retail shopping experience. As a result, a significant amount of shopping occurs on the way home from work including retail, grocery and even take-out for tonight’s dinner. It is a fact that consumers spend the day thinking of things to buy as well as making a list and then stopping on the way home to pick them up. Put your business on consumers’ shopping lists!
Cost Effective
Outdoor advertising is one of the most cost-effective forms of advertising on the market. Most billboards have a cost per thousand less than $1.
Maximize Value
Outdoor advertising surpasses other forms of advertising based on CPM and it also has a higher return on investment.
